Methamphetamine ads need to make an impact
Sunday, August 3rd, 2008Crystal meth use is continuing to spread across the globe like a runaway forest fire. With strong, addictive effects, Methamphetamine use is destroying the health and well being of young people around the world. In response to the growing problem of meth use, several anti-drug agencies have employed graphic ad campaigns in an attempt to get people to realize just how harmful the drug can be.
The anti-meth advertising campaigns from the State of Montana emphasize the unique physical effects of crystal meth, and how it can turn a healthy individual into a shadow of their former self. Like many recent efforts from other states and organizations, this work drives the point home in the most graphic manner possible.
Long term effects of crystal meth use
While many of these ads “break the rules” of traditional public service announcements, the seriousness of crystal meth’s long term health effects justify pushing the envelope from a creative point-of-view. Consider these long-term effect of methamphetamine use:
- Brain damage that produces effects similar to those found in individuals with Parkinson’s Syndrome and Alzheimer’s Disease
- Coma
- Stroke
- Distinct facial disfiguration include a gaunt, hollow appearance
- Dental problems including rotting and discoloration of the teeth and gums
- Significant weight loss
- Psychosis
- Anxiety
- Death

